Today we are going to begin a deep analysis of the videogames market. Being a really big and complex job, only one article is not enough: I will divide this document in many parts, hoping to attract your attention and make you happy to participate and send us your feedback.
Some numbers to help you in following the next articles.
Market size: “The global market in 2003 was over 21 billion of dollars” (Source: OECD), taking into consideration both pc, console, mobile and online gaming. Alone, the console segment is worth 15 billions of dollars.
Competitors: as we are going to focus on console manufacturers, we will consider the “big 3”: Microsoft, Nintendo and Sony.
The history so far: if you need to be updated on the whole story, I would suggest you to take a brief look at this link. In this analysis I will focus on the present. Read more
